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HEALTHCARE

Build trust at every touchpoint

Whether your aim is ensuring that every visitor can access what they need, reassuring them of confidentiality and security, or seeking out a platform that supplies you with the actionable data you need to make smart digital marketing decisions, we’ve got you covered. 

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250+ healthcare centers trust Siteimprove with their content intelligence needs.

Johns Hopkins Children’s CenterSouth CarolinaSpringfield ClinicSutter Health

What makes us the right fit? 

Accessibility compliance & privacy

Our platform and data analytics are fully compliant with all industry-specific confidentiality regulations including ADA, Section 508, and HIPAA, so upholding patient and member privacy has never been easier.

Not only do we readily sign Business Association Agreements (BAA), but we even have our own form prepared and available for your convenience.

Comprehensive analytics

Our analytics solution transforms how healthcare organizations like yours go about digital marketing. Intuitive dashboards illustrate what pieces of content converts site visitors into patients — and present SEO and campaign data in a way that makes it easy to see what’s working and what’s not.

Easy-to-understand data underpins optimized funnels and helps your teams work better together. All that adds up to better ROI.

Seamless UX

Your patients and members expect seamless digital experiences: They want to book appointments, communicate with their providers, access their records, and educate themselves without getting lost.

Exceed their expectations with Siteimprove’s content optimization solutions, which make sharing medical updates, scheduling appointments, and tapping education materials easy.

100% accessibility score

"For a small team, meeting the expectations of our patients and population and maintaining the health of our website is very achievable with Siteimprove."

Pamela Wilcox

Digital Manager

Northern Arizona Healthcarer

Read the case study

ON DEMAND WEBINAR

2025 Playbook for Healthcare Insurers

If you are a marketer responsible for growth and patient engagement for a healthcare insurer, patient engagement on your website is no doubt a top priority.

Watch the on-demand webnar Learn everything you need for Title II.

Feature you’ll love: Monitor a suggested SEO keyword

Even more valuable than keyword tracking are keyword insights — we’ll tell you precisely which ones you should be following, and how much traffic you stand to gain.

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Ready to create a winning patient experience?

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Siteimprove solutions for healthcare FAQs

Siteimprove's platform and analytics comply with industry-specific confidentiality regulations like HIPAA. They are also ready to sign Business Associate Agreements (BAA), even providing their own form for convenience.

Siteimprove's solutions are designed to help healthcare organizations comply with key regulations including ADA, Section 508, and HIPAA.

Siteimprove's analytics uses intuitive dashboards to show which content converts site visitors into patients and presents SEO and campaign data clearly, helping optimize funnels for better ROI.

Siteimprove offers content optimization features that make it easier for patients and members to perform key tasks online, such as booking appointments, communicating with providers, accessing records, and finding educational materials.

In addition to tracking, Siteimprove provides keyword insights, identifying specific keywords healthcare organizations should target and estimating the potential traffic gains from doing so.