Norwegian Retail and the Power of SEO
Many retailers still allow major gaps in their SEO strategy
With retail companies now competing on a domestic, continental, and international level, strong search engine optimization is a reliable and cost-effective way to stand out in the online crowd.
This report details Siteimprove’s SEO findings drawn from an assessment of 80 Norwegian retailers according to our Digital Certainty Index™, a 100-point quality scale. Results reveal Norway’s Retail industry has much work to do if companies hope to compete in the highly competitive Scandinavian and European Retail markets.
- 12% of Norway’s total retail sales come through online channels, the highest percentage of any Nordic country
- Nearly 78% of Norwegian Retail companies need to significantly improve their User Experience
- 91% of Norwegian retailers scored poorly in web accessibility
Download the report to explore the rest of our key findings.