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Enhancing member experiences and gaining digital insights

CDCU Finance

Results

  • Launched new website that improved members’ online experience
  • Gained visibility into visitor journeys with behavior maps
  • Increased website health by 55% through quality assurance, SEO, and accessibility scores
  • Reached a 99.5 score for quality assurance
  • Improved SEO score by 22 points
  • Achieved high assurance of smooth, successful new website launch

Goals

  • Deliver a smooth user experience on all devices
  • Understand website visitor behavior and journeys
  • Continually monitor website performance and respond quickly to issues
  • Improve and maintain strong website health
  • Support a seamless member experience that’s not disrupted by a global pandemic

Organization

Community First Credit Union

Industry

Finance/Banks/Credit Unions

Customer since

2020