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Product
Accessibility Code CheckerToday we’re launching the Accessibility Code Checker, designed to enable development teams to integrate accessibility testing directly into their coding workflows. This innovative tool enhances effici...
By Siteimprove Editorial Team
Feb 06, 2025
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SEO
Enhancing SEO through web accessibilityIt's no secret that search engine optimization (SEO) is important. But did you know that improving accessibility for users with disabilities can significantly boost your SEO performance? This guide ex...
By Stephen Jeske
Feb 05, 2025
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Web Accessibility
The European Accessibility Act (EAA): A resource hub for complianceThe purpose of the EAA When it comes to your website, digital accessibility is a must-have: Not only is it mandated from a legal perspective, but it’s the right thing to do if you want your business t...
By Siteimprove Editorial Team
Jan 30, 2025
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Web Accessibility
What digital marketers need to know about accessibilityDigital marketing teams are often measured on traffic, conversions, lead generation, open-rates, click-through rates, and engagement. They aren’t often measured on whether or not their activities are ...
By Siteimprove Editorial Team
Jan 30, 2025
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Web Accessibility
European Accessibility Act 2025: Are you compliant?By now, you're likely acquainted with the European Accessibility Act (EAA) , which was first adopted in 2019. Organizations throughout Europe have worked diligently to adopt its provisions. As of June...
By Lane Baumeister
Jan 30, 2025
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Web Accessibility
What you need to know about WCAG 3.0Introduction to WCAG The World Wide Web Consortium (W3C) is the principal international standards organization for the World Wide Web. Renowned for its commitment to ensuring the long-term growth of ...
By Siteimprove Editorial Team
Jan 27, 2025
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Content Strategy
2025 Marketing Planning: Unlocking Content Strategy for Maximum ROILet's face it - marketing isn't getting any easier. Going into next year, marketing leaders face a clear challenge: driving business results in an increasingly complex digital landscape. But the most ...
By Iza Misiorny
Nov 13, 2024
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Web Accessibility
Lessons learned from a speedy website relaunchWebsite relaunches are a huge undertaking, and recently we were faced with pulling off one in just two months as part as our rebrand. In addition to completely new graphics and page designs, we needed...
By Megan Moeller
Oct 22, 2024
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Product
My journey from MarketMuse to SiteimproveAs both MarketMuse’s Chief Strategy Officer and one of its co-founders, I’m happy to share how excited my team is to join Siteimprove. It’s been a long and fulfilling journey for those of us at Market...
By Jeff Coyle
Oct 09, 2024
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Product
BREAKING NEWS: Siteimprove enters a definitive agreement to acquire MarketMuse!I’m thrilled to share with our customers, partners, and results-driven marketers everywhere that we have acquired an AI-powered strategy platform: MarketMuse! This acquisition is a landmark moment in ...
By Shane Paladin
Oct 08, 2024
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Content Strategy
How to rebrand a company (and know when it’s the right time)If you work in marketing, little is as exciting (or daunting) as a rebrand. Having just gone through one at Siteimprove, I can tell you that changing your business’s look and updating your messaging (...
By Iza Misiorny
Sep 10, 2024
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Content Governance
AI and open banking spawn more innovationWhen it comes to online banking, Australia is a trailblazer. According to the Australian Banking Association, as of 2022, 98.9 percent of banking transactions in the Land Down Under are made online or...
By Lane Baumeister
Aug 30, 2024