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Web Accessibility
A complete overview of Canada’s Accessibility LawsThis blog has been updated for accuracy and freshness. When 27 percent of Canadians over the age of 15 have a disability, it’s critical to be aware of how those 8 million people face barriers every da...
By Jérôme De Biasi
Nov. 23, 2021
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Ads
Google ads: How to build landing pages that get resultsWhen you started running Google Ads, what goals did you set? More than likely, you wanted to bring in more leads, drive awareness, or simply increase engagement on your website. But setting up ads to ...
By Siteimprove
Nov. 23, 2021
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SEO
Why universities need both an SEO and PPC strategyEach year, millions of student-hopefuls apply to higher education institutions. And with thousands of options to choose from, selecting a university with the best programs and opportunities to meet th...
By Kyra Kuik
Nov. 23, 2021
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Web Accessibility
Accessible Canada Act: working towards a more inclusive CanadaOn June 20, 2018, the Minister of Science and Sport and Persons with Disabilities, Kirsty Duncan, proposed accessibility legislation to Parliament. In Canada, about 3.8 million or 14% of working-age p...
By Jennifer Chadwick
Nov. 23, 2021
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Web Governance
How to create a more customer-centric cultureWhether you’re out in the field, managing a team, or working behind the scenes to keep business humming, it’s common to get tunnel vision and lose focus of your customers. From your daily task list to...
By Georgia James
Nov. 23, 2021
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Web Accessibility
Accessibility and SEO: How they work togetherDownload video transcript. Many accessibility issues on a webpage can be resolved by adjusting on-page text like headings, alt-tags, video transcripts, and link text. If you’ve ever tried to tack...
By Layla Hussain
Nov. 23, 2021
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Web Accessibility
Why the private sector needs to plan for digital accessibilityRaised awareness on the difficulties created by inaccessible digital technology for people with disabilities has led to a growing demand for accessible websites and an increase in digital accessibilit...
By Jessica Navarro
Nov. 23, 2021
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Web Accessibility
Manual testing should be part of your web accessibility strategyAre you manually checking your website for accessibility issues? If not, you might be overlooking critical accessibility issues that affect your compliance with the Web Content Accessibility Guideline...
By Jessica Navarro
Nov. 23, 2021
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Performance
Getting ready for the Google page experience updateThere has been a tremendous amount of research about how page experience impacts user behavior. Users want webpages to load quickly, be mobile friendly, and intuitive. Beyond that, page experience can...
By Olga Safonova, Viktor Petersson
Nov. 23, 2021
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Web Governance
How to create a dashboard for your COVID-19 web pagesDepending on what type of organization you work for, it’s likely that you and your team are in crisis management mode. Or, at the very least, trying to collaborate while everyone works remotely. It’s ...
By Kyra Kuik
Nov. 23, 2021