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SEO
SEO for Australian aged care facilities: Getting it rightThe world is facing an ageing population. Australia is no different. Australian Institute of Health and Welfare expects people over 65 to make up 22% of Australia’s population by 2056. (Up from 15% in...
By Siteimprove
Nov. 23, 2021
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SEO
6 ways to improve your website for Google’s next algorithm updateDownload video transcript. Are you ready for Google's next algorithm update? In this video, hear from Melissa Wankiewicz, Marketing Manager at Siteimprove, about what you can do to prepare your w...
By Melissa Wankiewicz
Nov. 23, 2021
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SEO
Five ways your content production process is sabotaging your content performanceSuccessful brand experiences and bottom-line growth start with high-performing content. Content now fuels every customer experience and marketing channel, with half of businesses spending more than $1...
By Georgia James
Nov. 23, 2021
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SEO
Search strategies to increase student enrolment in higher educationOn December 3, 2020, Global Content Strategist Andrew Storrier (Hexagon PPM) had an interesting conversation with a live panel of experts. Their discussion focused on search strategies to increase ...
By Siteimprove
Nov. 22, 2021
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SEO
Why is Google’s page experience update important for your business?Download video transcript. Did you know that according to Salesforce, 76% of consumers expect a business to understand their needs and expectations? In this video, Layla Hussain, Partner Account ...
By Layla Hussain
Nov. 22, 2021
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SEO
Do you know what holistic search is?About 27% of all website traffic comes from paid search and 53% comes from organic search, making it critical for businesses to have a search strategy that includes both channels. Unfortunately, many ...
By Kyra Kuik
Nov. 22, 2021
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SEO
User experience should be front and center in 2021The pandemic has shaken up the world in ways we couldn’t have possibly imagined just a short while ago. Since the COVID-19 outbreak, there’s been an incredible disruption forcing businesses to inn...
By Conny á Reynatrøð
Nov. 22, 2021
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SEO
Get buy-in from the top for Google's algorithm updateFor any business, a positive digital user experience is indisputably the most effective, sustainable way to drive customer engagement – and profit. How visitors experience your website critically infl...
By Conny á Reynatrøð
Nov. 22, 2021
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Performance
Is your website primed for Core Web Vitals?In a little over two months’ time, page experience will become an official Google ranking factor. Why does this matter? Well, the better you score on its page experience metrics, the more likely Go...
By Georgia James
Nov. 19, 2021
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SEO
6 tips for managing an SEO agencyIt’s common for companies of all sizes to rely on SEO agencies to stay on top of their search game, particularly as AI is causing seismic shifts in just about everything connected to search. It often ...
By Kyra Kuik
Nov. 19, 2021