Switzerland Tourism: How to optimize your digital communication

Sep 1 — Online

Zur Anmeldung

Learn how Switzerland Tourism cut through complexity and optimized their digital communication with focus on quality assurance and SEO.

Guest speaker: Pascal Bieri - Head of Digital Publishing & Data Network

How are the following challenges implemented on myswitzerland.com?
- Multilingualism on the website
- Spelling and content quality
- Prioritization in digital marketing
- Implementation of branding guidelines

The webinar lasts about 45 minutes and participation is free of charge.