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Web Accessibility
Blinders on about color-blindness accessibility?Updated February 13, 2024 Does your website rely heavily on color to help your visitors navigate your content? If the answer is yes, then you might be making it impossible for the 1 in 12 men and the ...
By Christopher Schafer
Nov 23, 2021
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Web Accessibility
Here’s how to write a web accessibility statement for your organization“Accessibility statements.” If your organization is looking to enhance its accessibility initiatives, you’ve probably heard the phrase before. Your web accessibility statement is a public-facing page ...
By Christopher Schafer
Nov 23, 2021
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Website Redesign
The business value of website redesignYour website is the single most impactful digital marketing tool you have, standing head and shoulders above all other channels – social media marketing, content marketing, email marketing, traditiona...
By Conny á Reynatrøð
Nov 23, 2021
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SEO
Five ways your content production process is sabotaging your content performanceSuccessful brand experiences and bottom-line growth start with high-performing content. Content now fuels every customer experience and marketing channel, with half of businesses spending more than $1...
By Georgia James
Nov 23, 2021
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Web Accessibility
The journey to digital equalitySince 2010, Siteimprove has been a member of the UN Global Compact, a corporate sustainability initiative that works to align company initiatives with universal principles on human rights, environment...
By Daniela Di Gianantonio
Nov 23, 2021
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Web Accessibility
Seen through the eyes of a blind user: Why overlays are not the answer to web accessibilityAs an Accessibility Community Consultant with Siteimprove, and as a totally blind screen reader user, I am often asked what I think about accessibility overlays. As someone who has been using a screen...
By Keith Bundy
Nov 22, 2021
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Ads
Is last-click attribution damaging your Ads performance?Automation and machine learning have received a lot of attention in the search and pay-per-click (PPC) industry over the last few years. If you’ve spent any time reading PPC or SEM websites, you’re pr...
By SiteImprove
Nov 22, 2021
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SEO
Search strategies to increase student enrolment in higher educationOn December 3, 2020, Global Content Strategist Andrew Storrier (Hexagon PPM) had an interesting conversation with a live panel of experts. Their discussion focused on search strategies to increase ...
By Siteimprove
Nov 22, 2021
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SEO
Why is Google’s page experience update important for your business?Download video transcript. Did you know that according to Salesforce, 76% of consumers expect a business to understand their needs and expectations? In this video, Layla Hussain, Partner Account ...
By Layla Hussain
Nov 22, 2021
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SEO
Do you know what holistic search is?About 27% of all website traffic comes from paid search and 53% comes from organic search, making it critical for businesses to have a search strategy that includes both channels. Unfortunately, many ...
By Kyra Kuik
Nov 22, 2021