No more playing brand cop
With Siteimprove’s Brand Consistency product, you can walk away from patrolling for errors.
- By Stephen Jeske - Feb 11, 2025 Brand Consistency
Are you a content manager tired of constantly chasing your team to stay on brand? Do you dream of a world where brand consistency isn't a struggle but a seamless part of your workflow? Then you need to meet Siteimprove's Brand Consistency, the AI-powered solution for brand governance.
As a decision-maker responsible for cohesive brand adherence, you know the struggle is real. Simplifying brand consistency, aligning teams, and actually measuring adherence to guidelines feels like a never-ending battle. Traditional methods involve endless reviews, confusing documentation, and a whole lot of guesswork. You lack efficient tools needed for comprehensive governance, and measuring the impact of your brand on customer experience feels like trying to catch smoke.
Introducing Siteimprove Brand Consistency: Your secret weapon for effortless brand governance
Siteimprove's Brand Consistency offers a unique, AI-powered approach to brand governance. Armed with it, you can make sure that all of your assets, across all digital platforms, align with your brand. Unlike other solutions, Siteimprove integrates all your web content validation tools for both new and existing content. This means consistency at scale, actionable insights, and significantly reduced manual effort, all in one platform.
Meet Kelly, your typical content manager (and brand consistency superhero)
Imagine Kelly, a content leader who manages a large team that creates digital content for multiple platforms. Making sure that team members adhere to brand guidelines is a constant headache. Day in and day out, she reminds the team that certain words aren’t used, that only certain colors work, and company style requires spaces around em dashes. Without the right tools, it's a back-and-forth review process that slows the team down and frustrates everyone involved.
Now, imagine her using Brand Consistency. Instead of second-guessing and endless revisions, the team receives real-time feedback as they create, from right within the platform. AI-driven validation highlights any non-compliance issues in tone, color, and typography, so they catch them as they’re working on an asset. No more guesswork, no more reminders. Presto, fewer revisions, an accelerated workflow, and a team that’s empowered to confidently deliver brand-compliant content on the first try.
How Brand Consistency transforms your workflow:
- Validation within the platform: Get immediate feedback directly within the content creation process. Slashing revision cycles frees up your team's time.
- Real-time tone and visual checks: Your tone, typography, and colors are always on-brand, even if your team doesn’t include brand experts.
- Actionable recommendations: Don't just identify the problem. Get specific, actionable notes on what to fix. Brand compliance is easy and intuitive.
- On-demand page validation: Quickly validate specific pages before publishing. Everything is perfect before it goes live.
- AI-Powered Assistance: Simplify complex brand guidelines into actionable insights that your team can implement with minimal effort. No more poring over dense documents to find errors.
Stop playing brand police and start empowering your team. Siteimprove's Brand Consistency gives you the high-level governance and transparency you need to confidently scale and monitor brand adherence. Empower your content team to become brand champions with consistent messaging across every touchpoint.
Ready to take control of your brand consistency? Learn more about Siteimprove Brand Consistency today and start building a stronger, more consistent brand experience.